Marketing Services

How To Maintain Your Corporate Network

In the business world, networking is everything. If you have the right network, even with lesser qualifications, you can surely get the job. Employers are looking for outgoing and vibrant personalities who could come up and talk to them openly and build their own networks. These will ensure you are recommended at the right place, at the right time for the right job. However, the hard part is maintaining those networks. You don’t need to seem like a stalker who comes behind till the job is set and afterwards forgetting them. So here are some of the things you could do to maintain a good rapport among your peers, suppliers, customers and other interested parties.

1.    Reach out on social media
You have communication sources at your fingertips so why not make use of them? Social media is one of those easy methods you can connect and keep contact with them. The best excuse to linger on Facebook or LinkedIn during work hours is this. Keep an eye on profiles of your contacts to be updated on any new promotional activities, new product launches, his or achievements etc. A simple comment or even a like could give them the message that you still pay attention to them.

2.    Schedule regular check ins
Some people just don’t pay attention to social media. For such people, drop them an email or text message every once in a while to let them know you haven’t forgotten them. If you want to capture some new customers, this will be especially useful since just because you gave letterpress business cards NYC to them, they will not get back to you unless you call them back. This is useful to retain your loyal customers too since it would be nice to see you actually care about them.

3.    Send them corporate gifts
Corporate gifts are the best way to leave a mark on your stakeholders’ minds. Always give them something useful so that they would not feel annoyed by the burden of unnecessary loads of gifts. You can gift them diaries, mugs, luggage bags, pens etc. Put on wedding invitations NYC so that the gifts are personalized. It will build up a good image in their minds.

4.    Plan a get-together
Small get-togethers are the best way to keep your network close. You can celebrate a certain occasion such as an anniversary, new product launch etc. or even simply hold a get-together to bring all your close stakeholders together. Close ties between them will indirectly be beneficial for you since they will strongly recommend your company to others.

Marketing Services

How To Design Signs

When you make the decision to get signs done for your organization, designing them in a way that you require will fulfil your desires. There are certain elements that you need to consider when designing such signage. This could include scale, location, colours, message etc. Whatever the scale of your business is, getting the message across to a large crowd or your target market is the ultimate objective. Therefore, by following the below steps, you can design the perfect one that suits your business.

What is the scale?
Out of the many things that you create to market your business, a sign may be the largest that you have to design. Others include flyers, business cards etc. while the main sign will indeed stand out from all of the above mentioned strategies. No matter the scale of your business, the message you give out needs to be clear and precise. Therefore, making it as large as possible will act as an advantage for you. However, if you think that it does not require to stand out, you can make it smaller than other signs that may be already on display in the location that you have chosen.

Which location?
Where do you need the sign to be placed? Do you want it to be a sky sign, a ground sign or a yard sign? Also, you might have to focus on which colour is more prominent in the background of the location that you’ve selected. Once you are clear on this fact, the colour that you use for the sign can be one that contrasts with the location. Therefore the potential customers will be able to distinguish the signage from the environment that surrounds it.

What are the colours that need to be used?
When deciding the colours that you use for the signs, remember to keep two things in mind; visibility and contrast as well as the branding and identity. Even if they are digital signs Melbourne you can make sure that the colours are bright enough to catch the customer’s eye. Also, the there should be contrast between the background of the sign and the text on it. Keeping these things in mind, the right colour combination can be selected.

Conveyed message
While some companies prefer to hold a large name board to indicate the location of the business, others tend to display some contact details on them like an address and a contact number which may be helpful for passing by customers to contact you later if necessary.
Considering the above factors, a quality and eye catching name board can be made.